My Technical Toolkit

I focus on owning and evolving content-driven web platforms—bringing together UX clarity, structured systems, and analytics to turn complex requirements into reliable, usable platforms that hold up over time.

I own and evolve content-led web platforms end to end—aligning UX, CMS structure, integrations, and performance so the platform stays reliable, maintainable, and effective over time.

I deliver clear, accessible user interfaces that support real publishing and user flows—building and refining frontends with an emphasis on usability, performance, and long-term maintainability.

I design the CMS foundations that make content easy to create, govern, and publish—structured models, reusable templates, and dependable integrations that keep platforms organized and scalable.

I use analytics and automation to improve decisions and workflows—instrumenting measurement, defining KPIs, and applying AI-assisted tools where they meaningfully reduce friction or improve quality.

I translate business and editorial goals into clear site structure, intuitive navigation, and production-ready content—bringing editorial judgment and UX clarity to complex information.

I ensure experiences work consistently across devices—responsive, accessible, and fast—using Progressive Web App patterns when appropriate to support reliability, performance, and modern delivery.

Supporting Skills & Tools

JavaScript & TypeScript

Modern JavaScript (ES6+) and TypeScript to build maintainable frontends and dependable integrations.

React & Next.js

Production-ready interfaces and sites using React and Next.js, with attention to performance, accessibility, and SEO fundamentals.

CMS & Publishing Workflows

WordPress and headless CMS patterns supporting structured content, editorial workflows, governance, and long-term maintainability.

Databases & Supabase

PostgreSQL and Supabase-backed platforms to support content, analytics, and application workflows with reliable data modeling.

Astro

Content-focused websites built with Astro, prioritizing performance, clarity, and low overhead for long-term maintenance.

HTML & CSS

Semantic HTML and modern CSS (Flexbox, Grid) for accessible, responsive layouts with clear structure and hierarchy.

SEO & Content Strategy

Technical and on-page SEO, information architecture, and content strategy informed by editorial judgment and analytics.

Web Analytics & Measurement

GA4 and Google Tag Manager instrumentation to track engagement, define KPIs, and guide iterative content and UX improvements.

Version Control & Collaboration

Git-based workflows that support collaboration, review, and stable long-term maintenance of web platforms.

Build Systems & Tooling

Modern tooling (e.g., Vite) to support fast development cycles and efficient, reliable production builds.